Blog

We regularly write easy-to-read easy-to-digest articles about branding and how to approach it. Not interested in reading? Check out our Podcast and watch and listen to how we apply our strategies to real brands.

Increase Sales with “New Normal” and “Take Me Back” Marketing

Increase Sales with “New Normal” and “Take Me Back” Marketing

Brands that can demonstrate that we’re here, we’re with you, we’re all in this together have the advantage. “New Normal” means truly embracing what’s new and having a conversations that matter with your market.
Zoom Is Consuming Relationship Capital

Zoom Is Consuming Relationship Capital

We have been living off relationship capital earned from before the pandemic. Zoom is consuming relationship capital, not creating it. This should raise alarm bells for any salesperson or brand that is dependent on personal relationships.
Sticky Branding Turns 10

Sticky Branding Turns 10

Sticky Branding turns 10 in March! Ten years later, we are still true to these beliefs. What I couldn’t see ten years ago was how we were going to carve out a niche in the branding space. Sticky Branding is branding for sales performance.
Win More Customers with Provocative Sales

Win More Customers with Provocative Sales

Successful companies know that sales promotions are among the most effective methods of increasing sales and heightening brand awareness.
Marketers Will Need to Continually Adapt in 2021

Marketers Will Need to Continually Adapt in 2021

How can marketers remain competitive and drive value for their business? How can they stay relevant in 2021?
Strategy Answers “How” to Get “What” by “When”

Strategy Answers “How” to Get “What” by “When”

What makes strategy — and more specifically, strategic planning — so difficult is answering the how. Here are two tools to help a company develop its strategy.
Just-in-Time Buying and Why It’s Disrupting Your Business

Just-in-Time Buying and Why It’s Disrupting Your Business

When customers feel uncertain they hesitate. They can demonstrate a desire and a need to move forward, but they don’t buy. They keep pumping the brakes and delaying purchase decisions until the very last moment. This is just-in-time buying.
Mental Health Is Key to a Successful Business

Mental Health Is Key to a Successful Business

Entrepreneurs are more stressed than ever before. The rates of depression and anxiety have grown amidst the pandemic, especially now that we are into the second, if not third, wave.
How to Narrow Your Ideas to Choose One

How to Narrow Your Ideas to Choose One

When it comes to choosing the best ideas to pursue, some common advice is to pick what you’re good at or something you already know about.

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Jeremy Miller

Top 30 Brand Guru

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Listen to interviews with local CEOs and Business owners as they share their branding journey. Learn about the host of the show, Jeremy Miller.

Let Us Show You The Sticky Branding Approach

In a series of short videos, discover Sticky Branding’s approach to branding and strategy. We’ll show you how to grow your business into a Sticky Brand, where customers are beating a path to your door.

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