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We regularly write easy-to-read easy-to-digest articles about branding and how to approach it. Not interested in reading? Check out our Podcast and watch and listen to how we apply our strategies to real brands.

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Sticky Brands

The Ice Cream Brand You’ve Tried but Didn’t Know — Interview with Ian Scates, President of Central Smith

The Ice Cream Brand You’ve Tried but Didn’t Know — Interview with Ian Scates, President of Central Smith

By Jeremy Miller
Ian Scates, President of Central Smith, comes on the Sticky Branding Podcast to share his company’s story. He talks about the challenges Central Smith faced with the pandemic and the closure of restaurants across the country, and how they’ve positioned their business as the #1 co-packer of frozen desserts.
Talent Is the X Factor to Success in the Pandemic

Talent Is the X Factor to Success in the Pandemic

By Jeremy Miller | Leadership
When you have the right people you can achieve great things. Talent is the X Factor in this pandemic. A talented group of people committed to serving your clients can spot more opportunities and outperform much bigger competitors.
Provoke Your Customers to Buy

Provoke Your Customers to Buy

By Jeremy Miller | Sales
The pandemic blew up everyone’s sales strategies. Here are the 3 obstacles to selling and overcome them to win new customers.
Get the Empowerment Equals Performance Ebook (It’s Free!)

Get the Empowerment Equals Performance Ebook (It’s Free!)

By Sarah Young | Leadership
Empowerment = Performance is a free ebook that shows you that when you empower your employees with clear goals and the opportunities to grow and iterate, they will rise up and sales will come naturally.
What Makes A Brand Sticky? 4 Goals Along the Way to Making Your Brand Stick

What Makes A Brand Sticky? 4 Goals Along the Way to Making Your Brand Stick

By Jeremy Miller | Branding Strategies
Growing a sticky brand has 4 elements to strive for: your market understands you, your customers choose you first, they come back again-and-again, and they brag about you. The companies that achieve all 4 gain significant financial benefits.
It’s Time to Get Really Good at Virtual Selling

It’s Time to Get Really Good at Virtual Selling

By Jeremy Miller | Marketing
The transition from in-person to virtual selling isn’t always natural. It requires a different toolbox for salespeople, and more effective marketing for companies. Here's how.
Any Business Can Grow a Sticky Brand

Any Business Can Grow a Sticky Brand

By Jeremy Miller | Branding Strategies
Any business of any size can grow a Sticky Brand! It’s achievable for anyone willing to put in the time, energy, resources, and creativity to break away from the industry norms and find innovative ways to serve their customers.
Please Don’t “We We” On Your Customers

Please Don’t “We We” On Your Customers

By Jeremy Miller | Brand Messaging
Nothing will accelerate your marketing more than clear brand messaging. Learn how to describe your brand and what makes it unique in 10 words or less.
What can Sticky Branding do for me?

What can Sticky Branding do for me?

By Jeremy Miller | Sticky Brands
Sticky Branding works with remarkable people and companies. 3 clients shared what it’s like to work with Sticky Branding and what they have achieved.

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Jeremy Miller

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Listen to interviews with local CEOs and Business owners as they share their branding journey. Learn about the host of the show, Jeremy Miller.

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In a series of short videos, discover Sticky Branding’s approach to branding and strategy. We’ll show you how to grow your business into a Sticky Brand, where customers are beating a path to your door.

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