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Building a Community-Led Brand — Interview with Allan Perrottet, Co-Founder of T-Bô Menswear Podcast | 0 Comments Building a Community-Led Brand — Interview with Allan Perrottet, Co-Founder of T-Bô MenswearT-Bô Menswear has engaged customers, with a 30% repeat order rate within 90 days! The secret is community. T-Bô is the first community-led menswear brand. Allan Perrottet, co-founder, comes on the Sticky Branding Podcast to share how.