Category: Social Media Communities

Why Social Media Matters: Relationships

Why Social Media Matters: Relationships

If you ever needed a reason why you should jump into social media with both feet, here's one: RELATIONSHIPS. ...
Brand Leadership: Take a Stand, and Lead

Brand Leadership: Take a Stand, and Lead

Starbucks has over 20 million followers on Facebook. Impressive indeed, but that doesn't mean they're leading ...
90% of your Community is Silent

90% of your Community is Silent

If you want a vibrant social media community, size matters. Especially when you consider only 1% of a groups' ...
Brand Communities Aren’t Really Communities

Brand Communities Aren’t Really Communities

Does Starbucks have a brand community? How about Dell? Both companies have incredible social media presences. They ...
How To Grow A LinkedIn Group

How To Grow A LinkedIn Group

[This post was the start of the journey. Read our ebook Nobody Likes To Dance Alone: How To Grow A Social Media ...
Social Media: Stop Inventing, Start Scaling

Social Media: Stop Inventing, Start Scaling

January 1, 2011 is the first day of a new decade. We have come out of a tumultuous decade, one with significant ...
Fostering Passion With Brand Sponsorship

Fostering Passion With Brand Sponsorship

We all have an opportunity to give back and engage our communities. It doesn't matter the industry. There are ...
Social Media Strategy; It’s More Than Marketing

Social Media Strategy; It’s More Than Marketing

71% of companies in the U.S. don't have a social media strategy, according to a recent Manpower study. The report ...
Social Media Sold Me CrossFit

Social Media Sold Me CrossFit

Last week I signed up for CrossFit. I have social media to thank for it (or blame depending on your point of ...
Story Streaming: Creating an engaged audience month-after-month

Story Streaming: Creating an engaged audience month-after-month

When you read a book you follow a logical stream of thoughts. The pages flow, ideas form and you are drawn into ...

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Jeremy Miller

Top 30 Brand Guru

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