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A Big Shift in our Content Strategy

A Big Shift in our Content Strategy

Next week marks a big shift for me and Sticky Branding. We are launching the Sticky Branding Podcast! 🥳 Before the podcast is released, I’d like to make an ask: help us make the Sticky Branding Podcast the podcast you want to listen to every week.

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Did Google Kill Blogging?

Did Google Kill Blogging?

On July 1, 2013 Google is shutting down Google Reader. In a short blog post Google changed the direction of blogging. The announcement is a wake-up call for bloggers and companies to rethink their content strategies.

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Monetize Your Marketing Content

Monetize Your Marketing Content

Is your marketing content good enough for your customers to pay for it? Don’t laugh. Companies are monetizing and selling their marketing content. Marketing isn’t just for lead generation and brand building anymore. It can become a revenue asset for your business. It...

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Blog for leads, write for ideas

Blog for leads, write for ideas

There's something very cathartic about blogging. You can't simply write one article and walk away. Every week you have to come up with new, fresh and interesting content. It's a lot of work, but it's also highly rewarding. I have been writing articles and blog posts...

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