Are Your Spending Too Much Time on Marketing?
Marketing is important, but only when you have a brilliant product or services. The best branding starts from within. Be so good they can't ignore you.
Are Your Spending Too Much Time on Marketing?
Category: Branding & Strategy
3 Leadership Mindsets that Fuel Brand Development
3 Leadership Mindsets that Fuel Brand Development
The #1 thing holding a brand back from achieving its potential is a boss with the wrong mindset. These are 3 leadership mindsets for branding.
Branding has an Identity Crisis
Branding has an Identity Crisis
Branding can't get its story straight. Ask anyone for the definition of branding, and you’ll get a different answer. But branding is really simple.
How Do You Know if Your Brand Is Working? It Sells!
How Do You Know if Your Brand Is Working? It Sells!
A strong brand drives sales. It helps to win the ties and repeat the buys. Customers are more likely to buy, more likely to refer, and more likely to come back.
Google Defines Your Brand Messaging
Google Defines Your Brand Messaging
Like it or not, Google is defining your brand. This is most obvious in your brand messaging. Here's how to make your brand more googleable.
Put a Face on Your Brand
Put a Face on Your Brand
People buy from people, so show your people. Revealing the people inside your company is a powerful way to engage your customers and differentiate your brand.
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Jeremy Miller
Top 30 Brand Guru
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