Proactively Conquering COVID-19 Brand Challenges
After a burst of hectic activity, some organizations finally have time to think about capturing opportunities. But where to start?
Proactively Conquering COVID-19 Brand Challenges
Category: business-to-consumer
Is Advertising a Smart Investment During COVID-19?
Is Advertising a Smart Investment During COVID-19?
Even with the problems created by the coronavirus, brands should not stop advertising. Here's how to do advertising right during COVID-19.
The Rise of Consumer Marketing in B2B
The Rise of Consumer Marketing in B2B
Until recently, business-to-business (B2B) companies have relied on traditional sales models – relationships, customer referrals and dedicated sales professionals – to build their businesses. Times are changing, and the Web has upset the apple cart. B2B companies...
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Jeremy Miller
Top 30 Brand Guru
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