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I’m excited to announce the release of newest ebook, Spark Engagement: Conversations Make Your Brand Sticky. Download your copy. It's free!
Carter Wilkerson is breaking the world record for the most popular tweet. Here's how Wendy's laid the foundation for #NuggsForCarter to be a thing.
Every day you use mental autoresponders: canned response to routine questions. To spark engagement change your autoresponders. A simple hack to generate conversations.
The 5 best words you can hear a customer say are, "That's interesting. Tell me more." You've caught their attention. You've engaged them. Now you have the power to build a relationship.
There is too much content being produced. Nobody can keep up with it. More content and more automation will not make you more successful. To stand out be contrarian: publish less and engage more.
It's easy to ignore companies that don't engage with you, but it's hard to ignore a conversation. Conversations are the secret weapon of Sticky Brands, because a conversation is a two-way dialogue to share ideas and opinions. And that spark of engagement can shatter the trap of indifference that so many companies fall into.
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Jeremy Miller
Top 30 Brand Guru
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