Design Archives -

Redefining Accessibility in Software — Interview with Abid Virani, COO at Fable

The digital world is not easy to use for about a billion people! Abid Virani, co-founder of Fables, comes on the Sticky Branding Podcast to discuss how Fable is working to change that.

Customers Judge Your Brand With Their Eyes

By Jeremy Miller

We are visual creatures and judge with our eyes. How your brand looks demonstrates its value. Customers choose attractive brands first!

The Myth of Mobile First, Especially for B2B Brands

By Jeremy Miller

52.2% of all website traffic was generated through mobile devices in 2018, but your customer may not be as mobile dependent as the 52.2% statistic indicates. Here's why you should question the mobile first strategy.

Your Brand has a Shelf Life, and It’s Shorter than You Think

By Jeremy Miller

Every brand has a shelf life, and it's surprisingly short. Here's how to spot the early warning signs your brand is out of date, and what to do about it.

Rebranding Sticky Branding: What Do You Think?

By Jeremy Miller

A strong brand is a visual brand. You can see the difference. See the rebranding of Sticky Branding and how we refreshed our brand. We redesigned the brand from the ground up, and emphasized creating a website that sells.

Make Your Brand Iconic: The Power of Symbols in Branding

By Jeremy Miller

Symbols are a powerful element of your brand identity system that extend beyond your logo. The goal of brand builders is to create a visual shorthand using symbols to connect and engage your customers.

An Out of Date Website Is a Sign of an Out of Date Brand

By Jeremy Miller

An out of date website is obvious for all to see. But this may be more than a signal you need a new website. An out of date website may be a sign that your brand is out of date too.

Developing A Brand Symbol (The Great Bee Debate)

By Jeremy Miller

Brand symbols function as a visual shorthand. Nike has the swoosh, and Starbucks uses the twin-tailed mermaid. When customers see these symbols they immediately think of the associated brand. The company doesn't need words to tell their story. The symbol does it all. The article chronicles Sticky Branding's approach to developing a symbol for our brand.

Business Cards Make A Statement

By Jeremy Miller

There’s no excuse for bland, boring business cards, but most are. Make a statement with your cards. What statement do you want to make with your business card?

10 Principles of a Sticky Brand

By Jeremy Miller

Growing a sticky brand is a choice. The 10 Principles of a Sticky Brand define what a company needs to achieve to make their brand sticky.

Google Dictates Web Design

By Jeremy Miller

We all play by the rules; Google's rules. Scan the web, and you will see website-after-website conforming to the ...

Never Brand Without A Plan

By Jeremy Miller

You wouldn't build a house without a blueprint. That would be insane. Could you imagine starting a building ...

Category: Design

Redefining Accessibility in Software — Interview with Abid Virani, COO at Fable

Customers Judge Your Brand With Their Eyes

The Myth of Mobile First, Especially for B2B Brands

Your Brand has a Shelf Life, and It’s Shorter than You Think

Rebranding Sticky Branding: What Do You Think?

Make Your Brand Iconic: The Power of Symbols in Branding

An Out of Date Website Is a Sign of an Out of Date Brand

Developing A Brand Symbol (The Great Bee Debate)

Business Cards Make A Statement

10 Principles of a Sticky Brand

Google Dictates Web Design

Never Brand Without A Plan

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