Talent is the great divider of brands. Your organization’s ability to attract, hire, and organize talented people is what will separate it from the competition. As Donald Rumsfeld famously said, “A’s hire A’s and B’s hire C’s.”
Social media used to be something used just by teens and tweens. Not anymore. Everywhere you turn you can see social media's influence. For example, every major news story this year has included a social media angle. According to the Financial Times, activity on...
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