Your readers are tuning you out. They like your content, but they’re used to your routine. They see your posts cross their inboxes and social media feeds, but they don’t click. They’re not reading your stuff. Shake things up. Give your readers a reason to come back.
Every morning I wake up to CBC Metro Morning, a radio show serving the Toronto market. It's my routine. The structure and consistency of the program is as important to me as the content. For example, I know I'm late if I'm not in the shower before the news report on...
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