Pivoting is a powerful concept, especially for high growth companies. But it’s being overused. A company shouldn’t be pivoting multiple times per year, let alone multiple times every three years. Here is a more effective approach to evolving your strategy.
The founding vision of a business is the roots of the brand. Startups, like Percy 3D, establish long lasting and scalable brands by having a strong vision. Their vision plants roots for the brand to grow and thrive.
Every growing company tries and abandons strategies: products fail, partnerships fail, business ventures fail. Change is necessary for growth, but not everyone will see it that way. Not everyone is going to agree with the changes, and some may get malicious. Manage people with an axe to grind after your company changes direction.
Muhammad Ali said, “Float like a butterfly, sting like a bee.” He had an uncanny ability to spot opportunities, move quickly and strike. Driving business growth follows a similar set of principles. If you’re adapting quickly your competition won’t know where you’re heading next, and from your vantage point they’ll seem slow and sluggish.
In March I had an amazing opportunity to deliver a short speech for the Canadian Association of Family Enterprise (CAFE). I talked about how family businesses must constantly rethink and reposition their businesses in order to remain relevant through the decades. I...
Einstein said the definition of insanity is doing the same thing over-and-over again, and expecting a different result. It's very logical advice, but I don't think many business owners are heeding it. Lots of companies stagnate and decline, because they hold onto old...
I found myself referring 2 books over and over again this year: The Lean Startup by Eric Ries, and We Are All Weird by Seth Godin. I don’t usually write about the books I’m reading. I try to read a couple books a month, and I don’t dwell on what I read too much. It’s...
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