Grow your social media group. Nobody likes to dance alone is the mantra for growing a boundaryless social media community. Make your group a party.
LinkedIn has a problem with their groups. They have communities brimming with potential, but most are choking on spam. It’s time to push back, and prevent the self-promoters from making an impact on LinkedIn.
Social media communities may be the "in thing," but are you really sure you want one for your brand? It's easy to see the successes brands like Starbucks and Deloitte are having with social media. Starbucks has over 26 million likes on Facebook, and Deloitte has over...
Remember those awkward middle school dances? The ones where everyone stood around waiting for something to happen. Small groups of teenagers shuffling awkwardly around the gymnasium, socializing, and waiting for the party to get started. You can hear a few people...
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