With all this carnage it’s hard to see a silver lining, but there is one. You’ve just got to change your lens and get creative. Here are three opportunities to find new revenue and growth during the coronavirus crisis.
Some companies fail to reach their potential, because the entrepreneur is chasing too many new ideas. Instead of dealing with growth, they are launching new ideas.
With compounding growth, at at 15% growth rate a business will double in size in 5 years. Here’s a simple tool to calculate how to double the size of your company.
Salespeople don’t create demand for your products or services, they serve it. Here is why hiring more salespeople may be the wrong strategy.
Small businesses are not investing enough in sales and marketing. Treat marketing as an investment. Invest in marketing as a percentage of revenue, and grow it with your business.
Big goals drive sales performance. Versature, a business phone company and client of Sticky Branding, doubled their sales in 90 days. Paul Emond, CEO of Versature, shares his experience working with Sticky Branding, and the impressive results his company is achieving.
Companies face predictable revenue plateaus at $1 million, $5 million, $10 million, $25 million and so on. Break through the plateaus with clear goals. Every quarter focus on developing a key area of your business to get to the next level.
Relationships make ideas happen. Quartet Service has more than doubled in size by developing relationship management into a competitive asset.
Bureaucracy comes with growth, but it’s the antithesis of creating outstanding brand experiences. WildPlay is growing a sticky brand in a period of heady growth by baking their values into everything they do. They view their culture like a sourdough starter. With each new park they launch they break a piece of their culture off to seed the new facility.
Companies have predictable revenue plateaus: $1 million, $5 million, $10 million, $25 million, $50 million, and so on. Each plateau can be a major hurdle to cross, and often companies get stuck at key points along the way. Crossing these plateaus is directly linked to the business owner’s ability to grow and change.
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