Category: Harley Davidson

Communities Energize Brands

Communities Energize Brands

Relationships are the secret-sauce of a sticky brand. We fall in and out of love with products, but human ...
Brand Communities Aren’t Really Communities

Brand Communities Aren’t Really Communities

Does Starbucks have a brand community? How about Dell? Both companies have incredible social media presences. They ...
The Seeds of Brand Relationships

The Seeds of Brand Relationships

Lots of companies claim to build strong customer relationships. At least that's what they pitch on their websites ...

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Jeremy Miller

Top 30 Brand Guru

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