Category: Jeremy Miller

Slingshot Your Business Strategy

Slingshot Your Business Strategy

The Slingshot Strategy is a proven, step-by-step branding and marketing process to drive sales in three stages. Discover how Sticky Branding can help grow your brand.
Launching a New Sticky Branding Website

Launching a New Sticky Branding Website

Your brand is a work in progress. Mine too! But after periods of growth or rapid change you can feel like you’ve created a Frankenbrand. So we set out to change that. I am excited to announce the launch of Sticky Branding’s newest website.
Even Mundane Businesses have Sticky Brands

Even Mundane Businesses have Sticky Brands

There’s a strange disconnect in branding. We talk a lot about Tesla and Apple, but even mundane businesses have Sticky Brands. They're who you learn from.
How to Create Brand Messaging That Provokes Your Customers to Buy

How to Create Brand Messaging That Provokes Your Customers to Buy

Sign up for the Brand Messaging Sprint. In a two-week sprint, you will develop brand messaging that provokes your customers to buy, and prove that it works. Here's how.
How You Manage Change Is a Competitive Advantage

How You Manage Change Is a Competitive Advantage

Since the invention of the wheel, humans have been disrupting themselves. Change is a constant. And how your business deals with change can be its competitive advantage.
What’s Your Rallying Cry? What the Best Company Slogans Have in Common

What’s Your Rallying Cry? What the Best Company Slogans Have in Common

A rallying cry pulls your brand together. It acts as a beacon to your team on how to behave and how to grow the brand. Your rallying cry will draw the right talent and customers to your brand.
Strategy Execution: Strategy Without Action Is Just Dreaming

Strategy Execution: Strategy Without Action Is Just Dreaming

Strategy without action is just dreaming. And so much of what goes on in branding and marketing are just dreams. Marketers and entrepreneurs can have brilliant ideas for their brands or campaigns, but without the work it’s all rather meaningless.
Share Your Story on the Sticky Branding Podcast!

Share Your Story on the Sticky Branding Podcast!

This fall Sarah and I are launching a Sticky Branding podcast, and we are looking for stories. There are lots of podcasts from authors and speakers, but what we feel is missing is real, boots-on-the-ground stories from business owners and CEOs of companies like yours and mine. Would you like to share your story?
How to Position Your Brand for Sales (Video)

How to Position Your Brand for Sales (Video)

Brand marketing is about positioning. Defining where your brand will play and how it wins. Discovery how with a simple model, the 3M's — market, message, method.
An Empowered Team Can Out Innovate a Brilliant Individual

An Empowered Team Can Out Innovate a Brilliant Individual

An empowered team can out innovate a brilliant individual. Empowerment, even when it seems risky, starts with a leadership decision. Nothing happens until a leader makes a choice to empower their employees to be successful.
Build Your Strategy from Where You Are

Build Your Strategy from Where You Are

You can’t build your strategy unless you know where you are now. An effective way to establish where you are is by assessing your brand positioning. This creates a baseline.
From Crisis to Comeback (Video)

From Crisis to Comeback (Video)

Everybody loves a good comeback story. It’s time to shift from crisis to a comeback. Is your brand ready Here’s a short video on how to adapt your marketing for the comeback.

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Jeremy Miller

Top 30 Brand Guru

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