When employees don’t have a compelling purpose there’s a high probability they’re working for the weekend. Purposes focuses them and energizes your brand. It gives them a reason to work.
Public speaking is a thrill. It’s like snowboarding. But to be a truly great speaker you’ve got to master it, just like snowboarding. You’re not born an incredible orator. It takes training, practice, and the ability to pick yourself up when you fall down.
It takes a lot of work to become an expert. 10,000 hours to be exact. That's a lot of time deliberately practicing in order to get better. Malcolm Gladwell popularized the concept of the 10,000 Hour Rule in his book Outliers. The rule was developed by Anders Ericsson,...
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