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Monetizing Marketing: Crafting Experiences

Monetizing Marketing: Crafting Experiences

Free comes with a catch. Sign up for a free newsletter, and you get spammed. Attend a free event, and it’s an infomercial. Get the first month free of a service, and you’re locked into contract. Free rarely means good. As the old adage goes, you get what you pay for....

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Monetize Your Marketing Content

Monetize Your Marketing Content

Is your marketing content good enough for your customers to pay for it? Don’t laugh. Companies are monetizing and selling their marketing content. Marketing isn’t just for lead generation and brand building anymore. It can become a revenue asset for your business. It...

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