Are LinkedIn Groups worth it? First impressions can be deceiving. The conditions for success on LinkedIn have changed. Think twice before starting your group.
Growing a social media group is one of the most effective ways to scale your brand and your network. Whether you choose a LinkedIn Group, a Facebook Page or another network, creating a vibrant social media community is immensely powerful. The challenge is how to get the group off the ground.
Remember those awkward middle school dances? The ones where everyone stood around waiting for something to happen. Small groups of teenagers shuffling awkwardly around the gymnasium, socializing, and waiting for the party to get started. You can hear a few people...
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