When it comes to choosing the best ideas to pursue, some common advice is to pick what you’re good at or something you already know about.
How to Narrow Your Ideas to Choose One
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Sticky Branding Beats Oprah
There is nothing more intoxicating than selling a product or service that you are passionate about. It fuels you. It motivates you. It pushes you to fight and win. And that passion is exactly what drove Sticky Branding (the book) to be listed on the Globe and Mail Bestsellers List.
Do You Believe In Your Brand?
Do you believe in your brand? This may sound like a trite question, but do you? Do you really believe in your brand? Behind every Sticky Brand are people — smart, ambitious, impatient people. People who believe in their brand so deeply that they will do anything in their power to make it a success.
What Is Hard Work?
"The big secret in life is that there is no big secret. Whatever your goal, you can get there if you're willing to work." – Oprah Winfrey "Greatness isn't handed to anyone; it requires a lot of hard work." – Geoffrey Colvin "If you're going to work … work hard." –...
Don’t Follow Your Passions
"Follow your passions" is common advice. It's become so common, it's hackneyed. Down on your luck? Follow your passions, it will show you the way. Hate your job? Follow your passions, and do the job you love. What should you do next? Well obviously, follow your...
Be an Orange Tree in an Evergreen Forest
What makes your business unique? What do you do differently? Why should I choose you? These are the questions your customers are wrestling with. They need your help. Spend a few minutes on Google, and you can find virtually anything. We live in a golden age of choice....
Packaging Passion. It’s Contagious
It's incredible to meet someone who is passionate about their work. You can sense their excitement and their confidence. You can see it in their commitment to quality, as well as how they interact with their customers. There's really nothing like it. It's contagious....
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About Jeremy Miller
Jeremy Miller is a brand strategist and bestselling author. Over the past decade, Jeremy and the Sticky Branding team have profiled and interviewed hundreds of companies across dozens of industries to uncover how companies grow Sticky Brands. Jeremy shares his expertise as a writer, consultant, and keynote speaker. His blend of humor, stories, and actionable ideas will inspire you to innovate and grow your business and brand.
