Category: pricing

62% of Companies Increased Prices

62% of Companies Increased Prices

62% of companies implemented price hikes to combat inflation in the past 12 months. Avoiding price increases now can be riskier than implementing them when it’s too late. Here is why you should increase your prices in 2022.
Premature Price Conversations

Premature Price Conversations

There’s a problem afflicting millions of salespeople every single year: Premature Price Conversations. Like the other premature affliction, it leaves both parties feeling underwhelmed, disappointed, and maybe even a little embarrassed.
Close The Briefcase: The Most Powerful Sales Tactic

Close The Briefcase: The Most Powerful Sales Tactic

Close the Briefcase is one of the world's greatest sales technique. Use this sales tactic when you or your sales reps feel excessive pressure, and need to regain the balance of power in a negotiation.
Should You Publish Pricing On Your Website?

Should You Publish Pricing On Your Website?

Should you publish your pricing on your website? This is a contentious question, and one without a clear cut answer. Here's the reasons why and why not to publish pricing on your website.
Customers Need Trust, Not Discounts

Customers Need Trust, Not Discounts

Discounts, promotions and cheap prices are shortcuts to grow your sales, but anyone can offer them. And if anyone can do it, you can’t grow a sticky brand. Price is a race to the bottom.
3 Ways to Demonstrate Your Brand is Better

3 Ways to Demonstrate Your Brand is Better

You can have the best product in the world, but if you're customers don't recognize its quality they won't value ...

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Jeremy Miller

Top 30 Brand Guru

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