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It doesn’t take long to realize the ROI — return on investment — from a rebrand. When you deliver the right message to the right market with the right call to action, you will see results.
How can you pivot and promote your business cost-effectively without breaking the bank?
Corona beer's brand is in trouble. 38% of Americans wouldn't buy Corona beer because of the coronavirus. How crises impact brand names.
In the oil patch, "Canada" is becoming a dirty word. Encana and TransCanada Pipelines changed their company names to drop "Canada."
A strong brand is a visual brand. You can see the difference. See the rebranding of Sticky Branding and how we refreshed our brand. We redesigned the brand from the ground up, and emphasized creating a website that sells.
Rebranding is a big decision. It's like hitting the reset button for your company. If mismanaged, rebrand can have disastrous consequences.
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Jeremy Miller
Top 30 Brand Guru
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