Trigger Events Generate Sales Leads
Trigger events are one of the most powerful customer insights to generate sales leads. They help you craft the right message for the right need at the right time.
Category: Sales
3 Steps to Grow Your Brand (and Generate Tons of Sales Leads)
A strong brand is the fastest and most effective way to generate sales leads. When your customers know your brand, like it, and trust, they choose it first. That’s the power of a Sticky Brand — it creates a sales machine.
How Do You Know if Your Brand Is Working? It Sells!
A strong brand drives sales. It helps to win the ties and repeat the buys. Customers are more likely to buy, more likely to refer, and more likely to come back.
Learn to Love No
Learn to love No. Anyone who has done something remarkable has learned to embrace No to fulfill their dreams. Every No gets you closer to Yes.
Salespeople Don’t Create Demand, They Serve It
Salespeople don’t create demand for your products or services, they serve it. Here is why hiring more salespeople may be the wrong strategy.
3 Metrics to Manage Brand Performance
Sales performance is an effective indicator of brand performance. Sure, you can look at other metrics like social media engagement or the number of visitors to your website, but all those metrics roll up to one big question. How is marketing moving the sales needle?
Close The Briefcase: The Most Powerful Sales Tactic
Close the Briefcase is one of the world's greatest sales technique. Use this sales tactic when you or your sales reps feel excessive pressure, and need to regain the balance of power in a negotiation.
How to Generate Referrals: Network High
Referrals are your best source of customers. Here's a simple strategy to generate referrals more consistently and predictably.
3 Steps to Eliminate Sales Proposals
Sales proposals are a common element in the sales process, but they're brutal. They slow down the buying process and reduce sales productivity. Here's how to eliminate them.
Marketing vs Sales: Who Really Drives Sales
"Salespeople drive sales" is a myth. It's simply untrue. Salespeople service demand, and marketing generates demand. Learn how you can improve sales performance in your organization by generating more demand for your products and services.
Make Your Website Sell As Well As Your Best Salesperson
There is no substitute for great sales talent. Hiring weak sales reps is like driving a car on bald tires. They can get you from point A to B, but you can never gain traction. The same can be said of your website. You can have an attractive, functional website, but does it sell? If not, this is your opportunity. Make your website sell as well as your best salesperson.
Cut The Fat From Your Selling
Corporate sales teams are filled with fat — extraneous processes and steps that slow down customers from making purchase decisions. It's time to challenge convention to deliver better sales results. To dramatically speed up sales you've got to cut the fat from your sales process.
Subscribe to our Newsletter!
Get weekly email with ideas, stories, and best practices to grow a Sticky Brand!
Jeremy Miller
Top 30 Brand Guru
Download our Latest Guide
Subscribe to our Newsletter!
Get weekly email with ideas, stories, and best practices to grow a Sticky Brand!
"*" indicates required fields
