Who Do You Serve?
Clearly defining your target is the foundation of your brand. Who do you serve? And also, equally important. Who don't you serve?
Who Do You Serve?
Category: Serve
Deighton Associates: Think Local, Serve Global
Deighton Associates: Think Local, Serve Global
Small and mid-size companies can achieve a global impact with a niche strategy. Deighton uses their niche to sell beyond their backyard, and serve clients internationally. They serve a global market while delivering a personal, local experience.
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Jeremy Miller
Top 30 Brand Guru
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