Category: Seth Godin

Personal Branding Strategy: How to Get Really Famous

Personal Branding Strategy: How to Get Really Famous

How to get really famous. Here's a proven personal branding strategy to stand out, grow your audience, and make your mark. You can apply the ideas to your business to grow an outstanding personal brand.
How to Write a Bestseller Without Losing Your Soul

How to Write a Bestseller Without Losing Your Soul

Writing a business book is one of the most rewarding and challenging things you can do. And if you don't have a plan it can be soul sucking. Here are 5 principles to write a bestseller without losing your soul.
Enforced Mediocrity

Enforced Mediocrity

"That's the way we do things around here." What an awful phrase. It stops innovation and bringing forward new ideas dead in their tracks. Resistance to change is a fear response. It may be couched in good intentions, but fear of change saps innovation and creativity from your culture.
Personal Branding: Create a LOT of Content

Personal Branding: Create a LOT of Content

Growing a personal brand is straightforward. Produce a lot of content, and get a lot of people to consume and share it. That’s it. That’s personal branding.
Platform Authenticity: When Self-Promotion Is Annoying

Platform Authenticity: When Self-Promotion Is Annoying

Dump and run is not a marketing strategy. How you market your content is key to effectively growing your audience. Platforms are built on trust and audience engagement.
Customers Need Trust, Not Discounts

Customers Need Trust, Not Discounts

Discounts, promotions and cheap prices are shortcuts to grow your sales, but anyone can offer them. And if anyone can do it, you can’t grow a sticky brand. Price is a race to the bottom.
New Year’s Resolutions Are A Marathon, Not A Sprint

New Year’s Resolutions Are A Marathon, Not A Sprint

New Year's Resolutions are a marathon, not a sprint. If you’re serious about achieving your Resolutions this year, break them down into small steps that you can consistently execute every week.
Two Must Reads From 2011

Two Must Reads From 2011

I found myself referring 2 books over and over again this year: The Lean Startup by Eric Ries, and We Are All ...
A Leader Has To Show Up

A Leader Has To Show Up

“Leadership is scarce because few people are willing to go through the discomfort required to lead.” – Seth Godin, ...
A Leader To Follow: Steve Jobs

A Leader To Follow: Steve Jobs

The world lost a giant yesterday. There are very few people who can claim to have changed the world, but Steve ...
An Urgent Call for Entrepreneurism

An Urgent Call for Entrepreneurism

Three weeks ago Trish, a family friend, was unceremoniously laid off from her job of 38 years. It was the only job ...
Empower Brand Fans to Spread Your Message

Empower Brand Fans to Spread Your Message

It's shortsighted to market to your social media community, but that's what many companies do. They treat the ...

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Jeremy Miller

Top 30 Brand Guru

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