Your Bio Photo Is Your Logo
If you value your personal brand, value your bio photo. It's your logo. Glamor shots, wedding photos or pictures taken on vacation just won't cut it. They don’t demonstrate credibility, and build your brand.
Category: Social Media
Social Media Marketing: It’s a Marathon, Not a Sprint
Social media marketing is very different from other marketing platforms. Traditionally marketing is campaign driven—a tradeshow, an ad, a promotion or an event. Each of these activities has a clear beginning, middle and end. Social media on the other hand is endless. It's a marathon.
The Double-Edged Sword of Digital Marketing
The growth of the Internet has proven to be a double-edged sword for many companies. For all the positive influences the Internet, social media and mobile technologies provide companies, they also make marketing far more complicated. The sword cuts both ways. Some companies are making huge strides with social media and digital marketing, while others are finding little to no benefit to the tools. So what does this mean?
Ignore Your Values, Crash Your Brand
Strategies can change, but values don’t. Your company’s values are the glue that holds it together. If you tamper with your values you risk crashing your brand, and jeopardizing or even destroying your business.
![Nobody Likes To Dance Alone: How to grow a social media community [ebook]](https://stickybranding.com/wp-content/uploads/2012/09/NLTDACover.jpg)
Nobody Likes To Dance Alone: How to grow a social media community [ebook]
Growing a social media group is one of the most effective ways to scale your brand and your network. Whether you choose a LinkedIn Group, a Facebook Page or another network, creating a vibrant social media community is immensely powerful. The challenge is how to get the group off the ground.
What’s in a Community? Relationships!
Sales is based on relationships. Your customers won’t buy from you unless they like you, trust you and find you credible. But the challenge is relationship building is time consuming. Community building changes this dynamic, and enables you to scale your network far beyond traditional means.
Feeding The Content Beast
Your content is the foundation of your digital brand. The content your company produces drives social media, ...
Don’t Forget to Market Offline
Digital marketing is important, but don’t forget about the real world too. I’ve been shocked recently to see a ...
Are You Working With The Mayor Of Porntown?
A strange question hit me on Sunday. Are professionals dumb enough to check into strip clubs on FourSquare or ...
Monetize Your Marketing Content
Is your marketing content good enough for your customers to pay for it?
Don’t laugh. Companies are monetizing and ...
Leaders Wanted: Choose to Lead in Social Media
Countless brands stunt their reach on social media, because all they do is broadcast their own content. Check ...
Social Media: You Don’t Have a Choice
Companies have a choice: get into social media, or get into it later. Either way every company is going to have to ...
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Jeremy Miller
Top 30 Brand Guru
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