Category: Sticky Branding

You Can Only Lose Credibility Once

You Can Only Lose Credibility Once

Losing your credibility is like losing your virginity. You can only lose it once. My friend Jim Stewart shared ...
Self-Awareness Drives Innovation

Self-Awareness Drives Innovation

Henry Ford famously said, "If I had asked people what they wanted, they would have said faster horses." This quote ...
90% of your Community is Silent

90% of your Community is Silent

If you want a vibrant social media community, size matters. Especially when you consider only 1% of a groups' ...
Your Website Trumps Your Sales People

Your Website Trumps Your Sales People

Buyers verify everything. Whatever a sales person says will be checked and double-checked online. This point was ...
Want Trust? Tell Your Story

Want Trust? Tell Your Story

It's very hard to trust someone who is guarded. It leaves nagging questions. Questions like, what are they holding ...
93% of B2B Purchases Start With Search

93% of B2B Purchases Start With Search

93% of B2B buyers begin their buying process using search engines. Learn how to position your brand to come up first in Google and Bing.
Why We Talk About Zappos

Why We Talk About Zappos

In early 2010, Zappos made huge headlines. The business community was abuzz talking about how this young upstart ...
Customers Buy When They Get You

Customers Buy When They Get You

Your customers are crying out for clarity. We live in a cluttered world. We have so many options it's hard to ...
Google Dictates Web Design

Google Dictates Web Design

We all play by the rules; Google's rules. Scan the web, and you will see website-after-website conforming to the ...
Contacts Are Cheap

Contacts Are Cheap

Networking is not what it used to be. In the old days, and by old days I mean the 80's and 90's, we relied on ...
Brand Communities Aren’t Really Communities

Brand Communities Aren’t Really Communities

Does Starbucks have a brand community? How about Dell? Both companies have incredible social media presences. They ...
Creating Content to Drive the Sales Process

Creating Content to Drive the Sales Process

It's not easy coming up with a steady stream of interesting, relevant content for your customers. But it's ...

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Jeremy Miller

Top 30 Brand Guru

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