Clearly defining your target is the foundation of your brand. Who do you serve? And also, equally important. Who don't you serve?
Niche marketing is a powerful marketing strategy. It provides focus, and builds credibility. When you focus on a specific group, you can position yourself as the subject matter expert. This can bring you more leads while protecting your margins. The challenge is...
Subscribe to our Newsletter!
Get weekly email with ideas, stories, and best practices to grow a Sticky Brand!