Carter Wilkerson is breaking the world record for the most popular tweet. Here's how Wendy's laid the foundation for #NuggsForCarter to be a thing.
Trolling the trolls. Wendy's is taking an unusual approach to dealing with trolls on Twitter. They are trolling back. Hilarious responses creating an edgy brand.
Subscribe to our Newsletter!
Get weekly email with ideas, stories, and best practices to grow a Sticky Brand!