⛵️ Welcome Aboard!
🧸 Culture Isn’t Fluffy
🎨 Everyone Is Creative
⛵️ Welcome Aboard
The most successful people in business have one thing in common: they never stop learning.
Not when they’re scaling. Not when they’re stuck. Not when they’ve “made it.”
Because learning drives clarity. And clarity drives change.
Research from Deloitte found that companies with strong learning cultures are 52% more productive than their peers. Translation: Learning isn’t a perk. It’s a growth strategy.
That’s what this newsletter is about.
Every edition is built to give you sharp insights, smarter strategies, and a few uncomfortable truths:
- The kind that spark momentum
- The kind that shift thinking
- The kind that move you (and your business) forward.
Ready to keep learning? Because you’ll be getting emails just like this every Tuesday, and we’re happy to have you here.
🧸 Culture Isn’t Fluffy
Let’s talk about your company culture, because it’s more than just a pizza party.
Culture isn’t your ping-pong table. It’s not your mission statement in cursive on the wall. It’s how your business behaves when no one’s watching.
Culture is one of the most underrated levers for strategy execution and growth.
The data backs it up: According to PwC, companies with a strong culture see up to four times higher revenue growth.
Not because they have “fun” workplaces, but because they have focused, aligned teams who move faster with less friction.
So how do you build a culture that performs?
- Start with clarity. Define three to five core values. Not twelve. Make them sharp. Make them authentic and real.
- Hire for culture-add, not just skill. Skill gets the job done. Fit builds the company.
- Build daily rituals. Don’t talk about your company’s values, embed them in how you run meetings, give feedback, and make decisions.
- Create trust through transparency. Want a culture of ownership? Open the books. Involve your team.
- Listen. Measure. Adjust. Culture isn’t fixed. It’s a living system. The smartest leaders listen hard and iterate fast.
Bottom line: Culture is a business tool. Build it with intention, or risk defaulting to dysfunction.
🎨 Everyone Is Creative
No one knows your business like you do. So why do so many companies look outside for answers?
They hire ad agencies. Bring in consultants. Chase frameworks. All under the assumption that someone else has the secret sauce.
But here’s the truth: the answers are already in the room.
Somewhere along the way, people were told they weren’t creative. That creativity belongs to designers, artists, or “ideas people.”
That’s wrong.
Creativity is problem-solving. It’s making connections. It’s generating new ways to move forward. And every person on your team has it.
If you want more (and better) ideas from your team, give them structure.
Here’s how:
- Define the challenge. Frame the problem clearly. What are we solving, and why does it matter?
- Stay on target. Tangents are tempting. Keep coming back to the core objective.
- Name your ideas. A name gives an idea identity. It becomes easier to reference, shape, and build on.
- Push through the wall. The best ideas often show up after round one. Keep going.
- Make space for everyone. Some shout. Some whisper. Make sure every voice gets heard.
Your team has the context, insight, and grit. What they need is permission and process to tap into their creativity.
🤔 Thoughts on Today’s Issue?
We’d love to hear your feedback. Message with any thoughts, comments, or ideas for future issues.