Go-To-Market Strategy

slingshot strategy

Rapidly identify and develop markets to grow your business.

Close a Revenue Gap

When your company is in danger of missing its sales targets or budget, it needs to close a revenue gap. The Slingshot Strategy is a proven go-to-market strategy that rapidly closes revenue gaps and accelerates growth.

How it works

Closing a revenue gap is a sales challenge, not a marketing challenge. Marketing is simply too slow. You can’t hope, pray, and wait for marketing to kick in. You have to sell!

Sales Accelerator

Identify and validate growth markets that fit your company’s unique abilities.

Marketing Accelerator

Develop sustainable demand generation strategies that drive revenue growth.

Brand Accelerator

Develop a Sticky Brand that commands customer and price preference.

What you'll achieve

Product Market Fit

Identify and
Validate Growth Markets

Position your brand to win by selecting the customers and markets that will drive your next stage of growth.

Provocative Selling

Provoke Your Customers to Buy

Create the brand messaging and value proposition that will provoke your customers to buy.

Customer Acquisition

Develop Demand
Generation
Channels

Implement a sustainable marketing system by putting your brand at the right place at the right time with the right message.

Feedback Loops

Prove Your
Strategy Works

Capture qualitative and quantitative customer feedback to rapidly validate and adapt your go-to-market strategy.

Strategy Execution

Systems and Capabilities to Scale

Strategy without execution is just dreaming. Implement the management systems and capabilities to scale your business.

We had a choice: fight or close. We chose to fight.

Working with Sticky Branding, we generated over $100,000 in new revenue in the first ten weeks. Within seven months we were back to profitability — all with services we did not deliver before the pandemic.