November 20, 2014
I need your help. In a few weeks my new book, Sticky Branding, will be published. It hits the bookstores on January 10, 2015.
To say I am excited is an understatement. This project has been one of the most rewarding and difficult things I've ever done. I cannot wait for you to read it.
But writing the book may have been the easy part. There are between 600,000 and 1,000,000 books published every year in the U.S. alone. Standing out in this crowded marketplace will be the biggest challenge of all.
I need help getting the word out about the book. I am looking for you to read the book and post a review on Amazon before it's released. I also need help sharing the book across social media and with your communities.
Are you up for the challenge?
I wouldn't be asking for this favor if I didn't have some awesome benefits for you:
But wait, there's more:
The Sticky Branding Community is one of the most vibrant branding communities online. We have one of largest and most dynamic branding groups on LinkedIn — with more than 37,000 members!I want to harness that and ask for your help:
I wish I could give everyone a free copy of my book, but my publisher is dead set against that idea. They have limited the size of our Launch Team to 100 people.
Let me know if you are interested. The Launch Team will fill up quickly. All you have to do is complete this short form. (The application process is now closed. If you would like to review the book please contact me, and I will be happy to work with you.)
You'll be notified of your participation in the Launch Team by December 1.
Sticky Branding is your branding playbook. It provides ideas, stories, and exercises that will make your company stand out, attract customers, and grow into an incredible brand. Based on a decade of research into what makes companies successful, Sticky Branding's 12.5 guiding principles are drawn from hundreds of interviews with CEOs and business owners who have excelled within their industries.
The book will be published on January 10, 2015.
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A Sticky Brand is the fastest and most effective way to grow your business. When your clients know your brand, like it, and trust it — they will choose you first! We’ll show you how!