Send Contracts, Not Sales Proposals
Why sending proposals is hurting your sales. It doesn’t cost anything to say, “Send me a proposal.” But don't! Send a contract instead.
Blog
We regularly write easy-to-read easy-to-digest articles about branding and how to approach it. Not interested in reading? Check out our Podcast and watch and listen to how we apply our strategies to real brands.
Who Do You Serve?
Clearly defining your target is the foundation of your brand. Who do you serve? And also, equally important. Who don't you serve?
Seven Mistakes That Screw Up Your Brand
Nobody is perfect. But some mistakes can really screw up your brand. Are you committing any of the 7 Mistakes that really screw up a brand?
Busy Is Not a Badge of Honor
Busy has become a badge of honor. We reward people who work 80+ hours a week. We reward people who don't take breaks or time off work. We reward people who forgo sleep. We reward people who say, "I'm busy." But is being busy productive? Or more importantly, is being busy healthy? I am learning it's not.
Find Your Best Ideas In Nature
Great ideas aren't found in a boardroom. If you're looking for a breakthrough idea get into nature. Get your team away from their desks and routines, and go find a place that feeds their creativity.
The Possibility of Personality
Break free of the confines of marketing, and add a human face to your brand. Humanizing your company is an immense competitive advantage. It immediately differentiates your firm from everyone else, because it provides a person who embodies your brand.
Family Business Is a Competitive Advantage
Being a family business can be a source of competitive advantage — provided you're proud of being a family business. And the data proves it.
3% Rule: Engage Customers Before They Need Your Services
Sticky Brands understand the importance of relationships. Their brand is not based on aggressive marketing and pitching. It's based on a personal connection where their customers know, like, and trust them.
An Out of Date Website Is a Sign of an Out of Date Brand
An out of date website is obvious for all to see. But this may be more than a signal you need a new website. An out of date website may be a sign that your brand is out of date too.
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Jeremy Miller
Top 30 Brand Guru
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Listen to interviews with local CEOs and Business owners as they share their branding journey. Learn about the host of the show, Jeremy Miller.
Let Us Show You The Sticky Branding Approach
In a series of short videos, discover Sticky Branding’s approach to branding and strategy. We’ll show you how to grow your business into a Sticky Brand, where customers are beating a path to your door.
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