Codify Your Thought Leadership to Monetize Your Expertise
How to monetize your expertise. Thought leaders are brilliant at codifying their expertise to create products and services to sell.
Codify Your Thought Leadership to Monetize Your Expertise
Category: Content
Learn In Public: How to be a Thought Leader
Learn In Public: How to be a Thought Leader
Great thought leaders learn in public. Give your audience an opportunity to learn alongside you and experience the creative process. It will make your content more interesting and compelling.
Why You Should Write Long Form Content (Hint: Google Loves It)
Why You Should Write Long Form Content (Hint: Google Loves It)
Long form content are the articles that make me the most money. Google rewards well written long form content, which helps you drive sales.
Creating Content in a Vacuum
Creating Content in a Vacuum
Creating content can be a lonely road, because 90% of internet users happily consume in silence. Find the inner drive to keep creating great content. Find the thing that will motivate you when everyone else is silent.
B2B Buyers Binge on Content
B2B Buyers Binge on Content
Social media marketing has changed. The strategies and tactics that worked in 2012 don't work in 2106. B2B buyers are not following your posts on a daily or weekly basis, but B2B buyers will binge on your content when they are buying.
Publish Less, Engage More
Publish Less, Engage More
There is too much content being produced. Nobody can keep up with it. More content and more automation will not make you more successful. To stand out be contrarian: publish less and engage more.
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Jeremy Miller
Top 30 Brand Guru
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