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94% of Adults Don’t Have Leisure Time

94% of Adults Don’t Have Leisure Time

94% of American adults said a primary use of their free time is recuperating from work. That is a profound shift in society, and directly influences how marketers speak to and engage their markets. To engage time-crunched clients, marketers have to eliminate points of resistance in their brand.

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Build a Timeless Brand

Build a Timeless Brand

It’s easy to get caught up in the latest shiny objects. Right now Google+ is all the rage. A year ago the conversation focused on QR Codes and Twitter. And before that we were talking about MySpace. We are living in an exciting time. It’s never before been easier to...

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Why I Cancelled Cable TV

Why I Cancelled Cable TV

For as long as I can remember, I've had cable TV. I grew up watching cartoons after school, sitcoms through university and whatever else caught my fancy since. But this summer I abruptly cancelled my cable TV subscription. I gave my 30 day notice, returned the DVR and...

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