Marketing webinars are a powerful platform for generating sales leads. Here are 7 ways you can bring webinars into your marketing strategy.
Email marketing is one of the best routes to launching a bestselling book. Learn how to use email marketing campaigns to launch a book.
Writing one great article is not enough. Content marketing demands you do that month after month, if not day after day. It’s a marathon. Set your pace and go into content marketing with an expectation that you will be doing it for several years.
Your readers are tuning you out. They like your content, but they’re used to your routine. They see your posts cross their inboxes and social media feeds, but they don’t click. They’re not reading your stuff. Shake things up. Give your readers a reason to come back.
What do you want your website to do? We launched a new version of StickyBranding.com with a clear goal: generate email subscribers. Within 30 days email subscriptions are up 400%. And we’re seeing gains across the board: 38% increase in unique visitors, 129% increase in average duration on the site, and the bounce rate fell from 86% to 35%.
If an article is posted on your website and no one is there to read it, does it make a sale? Nope. It just goes unnoticed. For every hour you create content, invest two more to grow your distribution.
A clear call to action is one of the most important aspects of your website. But it’s hard to it get right. Someone stumbles across your website, they find the information compelling, and then … what’s next? Answering “what’s next?” can be the difference between a prospect contacting you or having them move on.
Email newsletters are still one of the most effective marketing tools. 5 tips to get more prospects, clients and fans to open and read your email. Don’t leave it to chance. Get your email read.
It's not easy coming up with a steady stream of interesting, relevant content for your customers. But it's essential. Content is the backbone of your digital marketing strategy. You need it to achieve a high search rank. You need it for customer engagement. You need...
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