Category: haagen-dazs

Häagen-Dazs Sounds Foreign So It Must Be Good

Häagen-Dazs Sounds Foreign So It Must Be Good

Häagen-Dazs may sound Danish, but it’s a completely made up brand name from the Bronx. This is a story of a brilliant entrepreneur who understood the power of language.

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Jeremy Miller

Top 30 Brand Guru

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