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Expertise Defines Credibility

Expertise Defines Credibility

Until very recently where you worked said a lot about your business and your brand. In the 80's it was unacceptable to say you worked from home, because it suggested the business was small and unreliable. Corporate headquarters were built to make a statement. The...

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Customers Buy When They Get You

Customers Buy When They Get You

Your customers are crying out for clarity. We live in a cluttered world. We have so many options it's hard to sort them out. We've filled our lives with stuff: smartphones, iPads, email, GPS, Twitter, Facebook, work, home, soccer practice, projects, vacations, and the...

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