The first step toward building an audience on social media is simply figuring out who and where your customers are to build a strategy.
How to Grow Your Social Media Audience
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How to Increase Instagram Engagement
Instagram is essential for any marketing strategy to grow their audience. Here are 7 tips to activate your brand on Instagram.
Small Acts of Participation
Activate your community with Small Acts of Participation. These are deliberate activities to connect people to your mission. Discover how.
Carter Wilkerson Created the World’s Most Popular Tweet, and Here’s Why
Carter Wilkerson is breaking the world record for the most popular tweet. Here’s how Wendy’s laid the foundation for #NuggsForCarter to be a thing.
Fans vs Followers: Is Your Social Network Buying?
If your brand quit social media tomorrow would anyone care? Would anyone even notice? Brands are chasing followers, but should really develop fans.
Social Proof Your Brand
Customers want to validate they’re making the right purchase decision. So they Google. They’re looking for social proof to validate you’re as good as you say you are. Learn how to use social media, PR, and influencers to create social proof for your brand.
Membership Has Its Privileges
Associations and nonprofits are facing a seismic shift: declining membership; event participation is waning; and recruiting new members is getting harder and harder. Pundits are arguing the membership model is dead, but this couldn’t be further from the truth. Membership is not dead. To paraphrase American Express, membership has its privileges.
The Law of 3&10: How Brand Communities Scale
Every time a community triples in size the infrastructure and organization tools of the group shifts. This is the Law of 3&10. It’s a model for understanding how communities scale.
Getting Your Content To Spread
It’s getting harder and harder to get your content seen. Blogging and sharing links isn’t a sound content marketing strategy anymore. Get your content to spread by posting it directly into the feed.
Come For The Service, Stay For The Relationship
Strong relationships form a bond with your clients. It makes your brand comfortable, and people gravitate towards that. People buy from people they know, like, and trust.
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About Jeremy Miller
Jeremy Miller is a brand strategist and bestselling author. Over the past decade, Jeremy and the Sticky Branding team have profiled and interviewed hundreds of companies across dozens of industries to uncover how companies grow Sticky Brands. Jeremy shares his expertise as a writer, consultant, and keynote speaker. His blend of humor, stories, and actionable ideas will inspire you to innovate and grow your business and brand.
