Marketers continually have to keep an eye out for the latest trends influencing the future of social media and evolve accordingly.
The first step toward building an audience on social media is simply figuring out who and where your customers are to build a strategy.
Instagram is essential for any marketing strategy to grow their audience. Here are 7 tips to activate your brand on Instagram.
What’s the minimum number of followers to achieve your sales objectives? Targeting fewer followers with higher engagement generates more sales!
For B2B brands, nothing beats face-to-face customer meetings. The best use of social media is to fill in the gaps between meetings. Learn how.
The majority of content published on the internet is simply ignored. Here’s how to win at content marketing in 2019: Turn up the volume.
If your brand quit social media tomorrow would anyone care? Would anyone even notice? Brands are chasing followers, but should really develop fans.
Trolling the trolls. Wendy’s is taking an unusual approach to dealing with trolls on Twitter. They are trolling back. Hilarious responses creating an edgy brand.
Trying to do everything is the fastest route to mediocrity. You don’t have to be on Facebook, Snapchat, and Instagram because they are new and available. The best brands are selective, and choose a few areas where they can be brilliant.
Customers want to validate they’re making the right purchase decision. So they Google. They’re looking for social proof to validate you’re as good as you say you are. Learn how to use social media, PR, and influencers to create social proof for your brand.
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