Category: Sales

What Motivates You? Pay, Prestige or Process?

What Motivates You? Pay, Prestige or Process?

What is motivating you? It's an interesting question, but it's rarely considered. Rather it's assumed. We assume ...
We DO Judge A Business By Its Cover

We DO Judge A Business By Its Cover

You were probably taught not to judge a book by its cover. But let's be frank, you do. We all do. We can't help ...
Capturing Customer Attention

Capturing Customer Attention

Your customers don't make rational buying decisions. Actually, nobody does. We do the best we can with the ...
Like, Trust, Buy: It Takes More Than Awareness to Sell

Like, Trust, Buy: It Takes More Than Awareness to Sell

Your customers aren't going to buy from you unless they like and trust you. It's that simple. If they don't like ...
Think Twice Before Investing in a Social Media Community

Think Twice Before Investing in a Social Media Community

Social media communities may be the "in thing," but are you really sure you want one for your brand? It's easy ...
Does Sales Need Marketing?

Does Sales Need Marketing?

“Sales can exist without marketing, but marketing can’t exist without sales.” This attitude is pervasive, ...
Your Website Trumps Your Sales People

Your Website Trumps Your Sales People

Buyers verify everything. Whatever a sales person says will be checked and double-checked online. This point was ...
Focus On Conversations Not Platforms

Focus On Conversations Not Platforms

Social media is a hot, hot topic. Every day I hear discussions on how to use social media more effectively. The ...
Sales People Are Not Enough, Buyers Have Changed

Sales People Are Not Enough, Buyers Have Changed

Sales isn't all that different than it was thirty or forty years ago. E-Commerce didn't displace sales people as ...
Sales People Don’t Create Growth

Sales People Don’t Create Growth

There's a widely held myth that sales people create growth. Entrepreneurs will say, "I need a really good hunter ...
Are sales calls a good use of your time?

Are sales calls a good use of your time?

Making sales calls are fun. You get to meet new people, understand their challenges, share insights and present ...

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Jeremy Miller

Top 30 Brand Guru

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