The Four Zones: How to Find Green Shoots of Opportunity
You don’t have to look far to discover Green Shoots of opportunity. Here is a simple strategy tool to discover areas of growth as we emerge from the crisis.
Category: crisis marketing
New Book (It’s Free): Get the Crisis Marketing ebook
Crisis Marketing is a free ebook that shows you how to recover the customers and revenue taken by Covid-19. You will learn how to come out of the crisis stronger than ever.
Emerging From the Crisis: Look for Constants and What Won’t Change
Even before the Covid-19 crisis, business was complex. As we emerge from the crisis, look for the constants — what won't change — to define your business strategy. Here's how.
Reboot Strategy for Coming Out of a Crisis
How can you pivot and promote your business cost-effectively without breaking the bank?
Get the Green Shoots Worksheet
Get the Green Shoots Worksheet. It helps you adapt your value proposition and services to meet emerging customer needs.
How Ecommerce Businesses Can Prepare Content for After COVID-19
Online business owners need to use this time when things may be slowing down to prepare for after COVID-19.
Covid-19 Is an Accelerant vs an Agent of Change
Covid-19 didn’t cause the digital transformation, it accelerated it. Across the board, the coronavirus pandemic is accelerating change. This moment may be the greatest entrepreneurial gift of our lifetime.
Leadership and Empathy Go Hand-in-Hand, Especially During COVID-19
Leaders should convey that they are sensitive to the impacts the COVID-19 pandemic has on employees’ lives and work.
How to Innovate Effectively During a Crisis
Business owners have to make a choice to hibernate, thrive or exit. There is a way for most businesses to innovate regardless of social distancing restrictions.
How Mindset Shapes Your Ability to Thrive During the Pandemic
A Warrior Mindset may be the biggest factor in determining who is thriving versus surviving during the pandemic.
How to Avoid a Coronavirus Marketing Fail
To avoid a coronavirus marketing fail, brands need to think long-term. Focus on new markets and make sure they're thinking after coronavirus.
Crisis Marketing Webinar: Where to Find Opportunities During Covid-19
The pandemic is rewriting consumer and business needs. Join me for a free Crisis Marketing Webinar. Learn how to spot the “Green Shoots” of opportunity as the economy reopens.
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Jeremy Miller
Top 30 Brand Guru
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