Blog

We regularly write easy-to-read easy-to-digest articles about branding and how to approach it. Not interested in reading? Check out our Podcast and watch and listen to how we apply our strategies to real brands.

Your Brand Is a Work in Progress

Your Brand Is a Work in Progress

Your brand is a work in progress. Mine too. Brilliant brands have quirks and flaws. They are constantly evolving, but that’s what makes them and memorable.
Make Your Brand Googleable

Make Your Brand Googleable

Google is shaping your brand. Our constant interactions with Google have conditioned us to think and search in phrases. We type in statements or categories to find products and services. Play to this phenomenon in your marketing. Make your brand Googleable.
Are LinkedIn Groups Worth It?

Are LinkedIn Groups Worth It?

Are LinkedIn Groups worth it? First impressions can be deceiving. The conditions for success on LinkedIn have changed. Think twice before starting your group.
Bet The Company To Build The Brand

Bet The Company To Build The Brand

What would happen if you failed? If the risks aren't high, you're not pushing far enough. Build your brand with big, transformative goals. Bet the company to build the brand.
The 2-Call Close, Part 3

The 2-Call Close, Part 3

There is no substitute for great sales talent. Experts close deals faster than average salespeople. They make the 2-Call Close possible.
The 2-Call Close, Part 2

The 2-Call Close, Part 2

Make your website sell as well as your best salesperson. To drive velocity into your sales funnel, create a website that sells. This is Part 2 of a three part series of the 2-Call Close. Learn the principles to close complex sales in two calls within two weeks.
The 2-Call Close, Part 1

The 2-Call Close, Part 1

The 2-Call Close is the holy grail of branding. It's the ability to package your services so well that you can close a sale in just 2 calls. And I'm not talking about simple, transactional deals. The 2-Call Close works on complex sales of $10,000 to $75,000. Find out how.
Freely Fire Bad Customers

Freely Fire Bad Customers

It's ok to fire bad customers. Actually, it's great to fire bad customers. Bad customers are holding your business back. They are stunting it's growth, and hurting your brand. Fire bad customers to free your company to do great work.
Finding the Words That Stick: Make a Brand Checklist

Finding the Words That Stick: Make a Brand Checklist

Nothing will accelerate your brand more than the ability to describe it in 10 words or less, Simple Clarity. Find the words that stick. Make your brand easier to find, easier to refer, and more desirable with a Brand Checklist.

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Jeremy Miller

Top 30 Brand Guru

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Listen to interviews with local CEOs and Business owners as they share their branding journey. Learn about the host of the show, Jeremy Miller.

Let Us Show You The Sticky Branding Approach

In a series of short videos, discover Sticky Branding’s approach to branding and strategy. We’ll show you how to grow your business into a Sticky Brand, where customers are beating a path to your door.

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