Blog
We regularly write easy-to-read easy-to-digest articles about branding and how to approach it. Not interested in reading? Check out our Podcast and watch and listen to how we apply our strategies to real brands.
Storytelling, done right, works. Research demonstrates that stories affect us at a deep neurological level.
Think Twice Before Investing in a Social Media Community
Social media communities may be the "in thing," but are you really sure you want one for your brand?
It's easy ...
Why Do Your Customers Buy?
Why do your clients choose your brand?
Many people are quick to respond to this question. They'll answer with the ...
The Downside of Success
Nothing dulls human intuition like success.
Success makes us stupid. When things are going well, we feel ...
Follow Your Heroes
The New Year is a time of reflection and planning. It's an exciting time, because it feels like a fresh start and ...
Two Must Reads From 2011
I found myself referring 2 books over and over again this year: The Lean Startup by Eric Ries, and We Are All ...
Does Sales Need Marketing?
“Sales can exist without marketing, but marketing can’t exist without sales.”
This attitude is pervasive, ...
3 Pillars of Niche Marketing
Niche marketing is a powerful marketing strategy. It provides focus, and builds credibility. When you focus on a ...
A Leader Has To Show Up
“Leadership is scarce because few people are willing to go through the discomfort required to lead.” – Seth Godin, ...
Visit the Podcast Page
Listen to interviews with local CEOs and Business owners as they share their branding journey. Learn about the host of the show, Jeremy Miller.
Let Us Show You The Sticky Branding Approach
In a series of short videos, discover Sticky Branding’s approach to branding and strategy. We’ll show you how to grow your business into a Sticky Brand, where customers are beating a path to your door.
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