Slingshot Your Business Strategy
The Slingshot Strategy is a proven, step-by-step branding and marketing process to drive sales in three stages. Discover how Sticky Branding can help grow your brand.
Blog
We regularly write easy-to-read easy-to-digest articles about branding and how to approach it. Not interested in reading? Check out our Podcast and watch and listen to how we apply our strategies to real brands.
1 Big Goal, 3 Priorities: Team Success Formula
Time is the great equalizer, and the companies who are more focused and productive tend to win more often. Successful teams maximize their time by being very deliberate on two things: 1 Big Goal to focus the organization; 3 priorities / team, every 90 days.
Here’s A Simple Formula to Achieve Your Goals
Good goals stretch you to change. Use this simple formula to make your goals far more tangible and achievable, "From X to Why by When." Here's how to use the formula in your company.
What Makes Some Slogans More Memorable than Others
Memorable slogans are crafted with purpose. Once you’ve heard the slogan you can recall and repeat it. Here's how to create memorable slogans.
Be Memorable: Own a Position in Your Customers’ Minds
The enemy of your brand is indifference. Be memorable with a compelling tagline that positions your brand in your customers' minds.
Your 2 Biggest Competitors: Inertia and Time
Your real competitors aren’t external. They’re internal. You’re competing with inertia and time. We all face the ...
Lead Measures: Measure the Behaviors that Grow Your Brand
How to use lead measures to grow your business. A lead measure tells you if you will achieve the goal. A lag measure shows you did it.
Ask Customers, “What’s Your #1 Challenge?”
People don’t know what they want. To discover valuable marketing insights, ask your customers 1 powerful question. What's your #1 challenge?
Strategies vs Tactics: Beware of Greeks Bearing Gifts
An effective strategy is the most important part of winning. The Trojan Horse story is a metaphor of what happens when you put tactics first.
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Jeremy Miller
Top 30 Brand Guru
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Visit the Podcast Page
Listen to interviews with local CEOs and Business owners as they share their branding journey. Learn about the host of the show, Jeremy Miller.
Let Us Show You The Sticky Branding Approach
In a series of short videos, discover Sticky Branding’s approach to branding and strategy. We’ll show you how to grow your business into a Sticky Brand, where customers are beating a path to your door.
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